Retail and CPG Offerings

User Experience, Commerce, Supply Chain: Solutions that drive outcomes

As an AWS Advanced Tier and Retail competency partner, we deliver solutions that delight and engage customers, ensure commerce transactions, and provide visibility across the supply chain.

Unlock commerce, delight customers

Engage through commerce platform development: Build compelling commerce solutions on Salesforce Commerce, Adobe and Shopify through strategic platform application development.

Provide observability throughout the Supply Chain: Instrument your supply chain for optimal performance with transaction observability and edge innovation through computer vision.

Ensure commerce transaction integrity and reliability: Instrument your commerce engine and ecosystem for faster and reliable time to value through transaction observability on Mulesoft, Datadog and AWS cloud native platforms.

Engage customers in new ways through GenAI and Call Center: Drive innovation and efficiency with your customer interactions with GenAI via AWS Bedrock and Amazon Connect call center. New approaches and solutions to delight customers and drive revenue.

Engage for Retail and CPG Success

At the heart of every great retail and CPG business are happy customers.
AWS and Salesforce Commerce’s solutions help you innovate, optimize, and create experiences that keep them coming back for more.

Nova salesforce commerce commerce platform development

Commerce Platform Development

Develop engaging and responsive e-commerce systems on Salesforce Commerce. Catalogs, e-commerce, transaction systems and integrations that drive revenue.

Nova salesforce commerce commerce and supply chain observability

Commerce & Supply Chain Observability

Transaction observability that ensures commerce reliability, integrity and security, and enabled time to revenue. We also offer Stripe & PayPal integrations.

Nova salesforce commerce genai use case development

GenAI Use Case Development & Implementation

Modernize customer engagement and experiences through Amazon Connect call center modernization, and AI-driven engagement with Amazon Bedrock.


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Nova: onshore and nearshore software development

why us

The smart choice for 
retail & CPG growth

Data Done Right: Data isn’t just numbers—it’s a roadmap for growth. Using AWS, we help you transform your transaction and supply chain data into the insights that drive better decisions.

Optimize Your Ops: We help you transform your ops for the better. With us, you can reduce costs, accelerate revenue, and deliver exceptional experiences that keep customers coming back for more.

Faster Transactions = Faster Growth: We ensure faster time to revenue, improved customer experiences, and reduced customer acquisition costs—driving growth with every click.

our retail & CPG capabilities

Explore all services

Cloud Engineering

Our team meets you where you are in your cloud journey to increase efficiency, scalability, and security within your business.

GenAI

Gain a competitive advantage and leverage emerging technology to transform your business.

DevOps

We shorten your development lifecycle. Stay agile and confidently bring new products to market.

MSP & FinOps

We hold down the fort and monitor your tech, while your team focuses on client-facing projects.

Integrations

Streamline your operations and drive innovation with new integrations and software capabilities.

Datadog Services

Maximize your MuleSoft capabilities with our 
Datadog integration.

Frequently Asked Questions

We totally understand the unique challenges Retail and CPG businesses face when diving into GenAI—especially when it comes to managing and preparing data. The good news? We’re here to make the process smooth and straightforward. Here’s how we can help you get started:

  1. Data Health Check: First, we’ll take a close look at your data to make sure it’s clean, structured, and AI-ready. No messy data here—just what you need to power your GenAI solutions.
  2. Targeted Use-Cases: We’ll help you pinpoint the GenAI opportunities that will deliver the most value for your business. We’ve got the know-how to make several growth solutions happen, like improving the supply chain, optimizing inventory, or personalizing customer experiences.
  3. Seamless Integration: We don’t believe in disrupting your current systems. Our GenAI solutions integrate effortlessly with what you already have in place, scaling as your business grows.
  4. Instant Impact: Once deployed, your new AI tools can immediately start driving revenue and improving customer experiences.

With Nova by your side, modernizing with GenAI is easier than you think. Ready to get started? Schedule a call with us, and we’ll walk you through the process.

We specialize in making complex tech environments work seamlessly together. Here’s a bit about our process.

  1. Complete Tech Assessment: We begin by evaluating your current system architecture—both legacy and modern—to identify integration points and potential roadblocks. This helps us create a tailored strategy that fits your needs.
  2. Integration: We then integrate your legacy systems with modern platforms, ensuring smooth data flow, real-time communication, and no disruption to your daily operations. Our tech team makes sure your system is working together as one unified front.
  3. Scale for Growth: As your e-commerce business grows, we guarantee the integrations are scalable. We pride ourselves on developing flexible systems that adapt to any tech upgrades or changes.

With Nova, you don’t have to choose between old and new — our solutions unify them. We’ll give you e-commerce systems that work together both now and as you scale.

At Nova, we offer a comprehensive observability solution that provides full, end-to-end visibility—along with strategic partnerships that extend your capabilities:

  • AWS-Powered Observability: Consolidate your monitoring, logging, and alerting into a single platform. This gives you a 360° view of your business operations, from supply chain to customer transactions, without needing to juggle multiple tools.
  • Salesforce Commerce Cloud & Marketing Cloud: Commerce Cloud powers personalized, scalable e-commerce that drives conversion and keeps customers engaged. Meanwhile, Marketing Cloud helps you craft smart, data-driven campaigns that attract, retain, and delight customers—ensuring your marketing always hits the mark throughout the customer journey.
  • Datadog Paypal Integration: Get the real-time intelligence you need to manage, secure, and optimize your PayPal payment ecosystem. We help you unlock powerful insights from PayPal transactions, empowering you to make confident, data-driven business decisions.
  • Datadog Stripe Integration: Track and analyze transactions from every angle—whether it’s payment status, transaction errors, or customer behavior. With Datadog/Stripe, you get full visibility into your payment flow, enabling you to detect issues before they escalate


Salesforce Commerce is a platform designed to help businesses create personalized shopping experiences across multiple channels. Whether it’s online, mobile, or in-store, Salesforce Commerce lets you engage with customers and drive sales. With Salesforce commerce, you can manage everything from product catalogs and pricing to promotions and customer interaction. You get all the tools you need to build a truly connected e-commerce experience.

At Nova, we’re proud to partner with Salesforce to help businesses like yours leverage the full potential of Salesforce Commerce. We offer personalized services that help you implement and optimize the platform, keeping it aligned with your goals and needs. By working with us and Salesforce, you’ll be able to build a powerful commerce strategy that drives revenue, enhances customer satisfaction, and positions your business for long-term success. Ready to explore how Salesforce Commerce can transform your business? Schedule a call with our team.

Absolutely! Salesforce is a powerful platform that can be used for eCommerce, and it’s more than just a CRM. With Salesforce Commerce Cloud, businesses can create personalized shopping experiences for their customers online, on mobile, or even in-store. It helps you manage everything from product catalogs to promotions, pricing, and customer engagement all in one place.

At Nova, we’re proud to partner with Salesforce to help businesses like yours take full advantage of what Salesforce offers for eCommerce. Our team specializes in integrating Salesforce Commerce Cloud into your existing systems, customizing it to your needs, and optimizing it for maximum impact.

With Salesforce, you get a unified platform that’s built to scale. You get the tools to drive growth, streamline operations, and deliver a top-tier customer experience.If you’re curious about how Salesforce can boost your eCommerce strategy, let’s talk. We’d love to help you unlock the full potential of Salesforce’s platform.

Amazon Bedrock is a powerful new service that simplifies building and scaling AI applications for businesses. It allows you to access pre-trained foundation models from top providers like Anthropic, Stability AI, and Amazon itself. This means you can create custom AI solutions—whether for natural language processing, image generation, or other applications—without the need to build everything from scratch. It’s designed to make integrating AI into your business faster and more cost-effective.

At Nova, we’re excited to partner with AWS and bring solutions like Amazon Bedrock to businesses like yours. As an AWS Advanced Partner with specialized competencies in retail, we know how important it is to have the right tools for growth. Bedrock can help your business innovate by allowing you to quickly adopt and scale AI technologies. Now you can enhance customer experiences, automate processes, or create personalized recommendations in less time.

With Amazon Bedrock, you don’t need to be an AI expert to leverage the power of AI. Our team works with you to integrate it into your operations so you can focus on driving your business forward. If you’re ready to explore how Amazon Bedrock can help your business thrive, schedule a call with our team.

Amazon Connect is a cloud-based contact center solution that makes managing customer interactions more simple. It’s user-friendly, quick to set up, and scales with your business as it grows. Plus, it integrates with a wide range of other tools, so you can customize and automate support for a smarter customer experience.

So, what does that mean for your customer service? For starters, Amazon Connect helps you deliver faster, more personalized support via voice, chat, or even video. And, with real-time insights, you can see exactly what’s happening in your contact center at any given moment, helping your team resolve issues faster and make smarter decisions.

On top of that, you’ll cut operational costs, all while enhancing the quality of service you offer. With Amazon Connect, you can grow your business and keep your clients satisfied.

Our team at Nova has a deep understanding of the platform’s capabilities and how to tailor it to your specific needs. We’ve helped numerous clients transform their contact centers into high-performing hubs that deliver great customer experiences. Interested in learning how Amazon Connect can work for your business? Schedule a call with our team.

What sets Nova apart is our unique mix of expertise and innovation. We don’t only implement Amazon Connect, we make it work harder for you. With our deep knowledge of both GenAI and AWS, we’re able to bring smarter automation and richer customer insights to every call center setup we design.

But it’s not just about plugging in a new tool and calling it a day. Whether you’re scaling up, integrating with other systems, or fine-tuning your customer experience, we customize every solution to meet your specific needs. Our goal isn’t to deploy Amazon Connect but to optimize it, so you get the best possible results.

We believe in being your ally in growth. If you’re looking to take your contact center to the next level with Amazon Connect, we’d love to chat. Schedule a call with our team.

As a Datadog Gold Partner, our team is certified in setting up and optimizing Datadog integrations, including for payment platforms like PayPal and Stripe.

So, what do these integrations actually do? Datadog’s PayPal and Stripe integrations are designed to give you better visibility into your payment systems. By connecting Datadog to your PayPal or Stripe accounts, you can monitor transaction data in real time, track payment success rates, and keep an eye on critical performance metrics. This helps you maintain smooth payment processing or troubleshoot issues quickly if they arise.

Additionally, with Datadog’s custom dashboards and alerts, you can set up personalized views to keep your finger on the pulse of your payment systems. That way, you’ll never miss a beat when it comes to transaction performance.

If you’re looking to integrate Datadog with PayPal or Stripe for smarter, more efficient payment monitoring, Nova can help. Schedule a call with our team.

Still have questions? Your first consultation is free.

Your journey to innovation begins today